Tobacco control
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Randomized Controlled Trial
Abrupt nicotine reduction as an endgame policy: a randomised trial.
To determine if smokers unmotivated to quit reduce usual cigarette consumption when cigarettes priced according to nicotine content are made available. ⋯ Smokers unmotivated to quit reduce their usual cigarette consumption (and thus nicotine exposure) when VLNC cigarettes are made available at a significantly reduced price.